Innovation Takes Center Stage at Canton Fair

The second phase of the 140th Canton Fair has officially begun, with its opening held on October 23. The fair's exhibition area measures 515,000 square meters, and over 10,000 enterprises are participating.

The focus of this phase is quality household goods. Plans call for roughly 170 new product launches to take place over the course of the phase.

The current fair has introduced a new product unveiling exhibition area for the first time. Displays here are refreshed for each new event, giving visitors the chance to preview products before they are formally launched.

About 50 new products are set to be displayed in this area during each phase of the fair. The total number of new products at the event, however, goes well beyond this number. Through this focused showcase, the drive of Chinese enterprises to innovate continuously and achieve new results is clearly visible.

These kinds of innovations are also enabling Chinese companies to enter international markets with greater success.