The 2025 ICC Women’s Cricket World Cup final, held in Navi Mumbai, has achieved a monumental viewership milestone, attracting 185 million users on the JioHotstar streaming platform. This figure equals the record set by the 2024 Men’s T20 World Cup final and signifies a significant surge in interest for women’s cricket. The thrilling match saw host nation India emerge victorious, claiming their maiden title against South Africa. This triumph not only marks a historic win for the Indian team but also underscores the growing popularity and commercial appeal of women’s cricket.
The entire tournament garnered an impressive reach of 446 million viewers, the highest ever recorded for women’s cricket globally. This figure surpasses the combined viewership of the last three Women’s World Cups, highlighting a transformative shift in audience engagement. The final itself witnessed a peak concurrency of 21 million viewers, with the Indian team, led by Harmanpreet Kaur, becoming the first Asian side to secure the prestigious ICC Women’s ODI World Cup trophy. India now stands as only the fourth nation to achieve this coveted accomplishment.
Furthermore, a record 92 million viewers tuned in via Connected TV (CTV), mirroring the CTV viewership of major men’s tournaments like the ICC Men’s T20 World Cup 2024 Final and the ICC Men’s Cricket World Cup 2023 Final. This widespread access across various platforms indicates a broad and diverse fan base. The success of the tournament is attributed to the exceptional quality of play, the Indian team’s stellar performance, and the increasing support from fans, governing bodies, and brands. The anticipation for future events, including the Women’s Premier League (WPL) in January 2026, is expected to soar as women’s cricket enters an exciting new era.
